Get upto 30% Off on Aashirvaad Atta & Ghee at ITC. The Superior MP Atta is 100% Sampoorna Atta, as it contains 0% Maida. To ensure the retention of the wheat’s high nutritional value, the grains are ground on the traditional like ‘chakki’. This technology ensures that you enjoy your whole wheat Atta the way it is from the bounty of nature, like in the good old days.The dough made from AASHIRVAAD Atta absorbs more water, which result in soft and tasty rotis.